TikTok users have been deleting the app at a higher rate since the company announced that its U.S. operations would be housed in a new joint venture.

The short-form video platform’s daily average app uninstalls in the U.S. have increased nearly 150% over the past five days compared with the previous three months, market intelligence firm Sensor Tower told CNBC.

  • ReptileVessel@lemmy.zip
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    6 hours ago

    Think of it as an exclusive club where your content has a higher chance of being seen by elite users