I read the article and it conveniently glosses over the fact that this will be a problem in the fairly near future for those who are using AI because the use of AI keeps a person on the page longer but doesn’t generally encourage them to view ads or actually click through to products or services. Those businesses are ad aggregation companies by default for the most part, and they aren’t gonna to survive without clickthroughs, nor can they survive off ad revenue that doesn’t exist because people aren’t looking at the ads or clicking through to the products. The AI summary is the same problem that they already gave themselves once when they were trying to make search results more efficient in like 2018. You’d Google, and they would answer the query without you having to click a link at all. You’d get your answer and close the page.
Also, once they’ve starved themselves of user created data (as is posited by the article), they won’t have anything to keep feeding these models.
I read the article and it conveniently glosses over the fact that this will be a problem in the fairly near future for those who are using AI because the use of AI keeps a person on the page longer but doesn’t generally encourage them to view ads or actually click through to products or services. Those businesses are ad aggregation companies by default for the most part, and they aren’t gonna to survive without clickthroughs, nor can they survive off ad revenue that doesn’t exist because people aren’t looking at the ads or clicking through to the products. The AI summary is the same problem that they already gave themselves once when they were trying to make search results more efficient in like 2018. You’d Google, and they would answer the query without you having to click a link at all. You’d get your answer and close the page.
Also, once they’ve starved themselves of user created data (as is posited by the article), they won’t have anything to keep feeding these models.