(Video not by me)
PC Gamer and GamingOnLinux recently covered a few things about GOG’s usage of genAI for promotional content, but this video goes into deeper coverage about their Head of Product being responsible for their direction. (Cue scam AI Instagram girls). It also covers how the company chose to respond to the backlash regarding their usage of genAI.
It’s sad to see them being brazen about their AI usage. I advocated for them several times, owning games (anything, really) is something that should be for granted. All of this makes their store look really cheap and turns off people from thinking about the idea.
If it results in less or worse work getting done, we’ll either see it manifest as the customers and it will affect my future purchasing decisions with no harm to what I’ve already bought, or they’ll stop drinking the kool aid. I worked on a game project with a die-hard NFT believer, and even he eventually backed down on trying to shoehorn them into the game after it was clear they were more controversial and less productive than monetizing the game with more ordinary methods.