As part of controversial changes made to Xbox Game Pass this week, Microsoft has pulled the 10% discount on DLC for Game Pass games that Ultimate subscribers were able to get, seemingly in favor of its new Rewards scheme.
Microsoft is maximizing subscription revenue this year. It’s all about increasing that y/y revenue while burning cash on AI that will explode in their face revenue wise, unless the subscription price hikes land.
Microsoft is maximizing subscription revenue this year. It’s all about increasing that y/y revenue while burning cash on AI that will explode in their face revenue wise, unless the subscription price hikes land.